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Recognised as Colour

#743AAD

  • #743AAD
  • Violet
  • Dark
  • Nearest: Rebecca purple

#743AAD is a violet with RGB values 116, 58, 173 and HSL 270°, 50%, 45%. It is a dark colour, so white text on it reaches 7.1:1 contrast (AAA for normal text). The nearest named colour is Rebecca purple.

Colour values

#743AAD#743AAD
HEX#743AAD
RGBrgb(116, 58, 173)
RGB (0–1)0.4549, 0.2275, 0.6784
RGB percentages45.5%, 22.7%, 67.8%
HSLhsl(270.3, 49.8%, 45.3%)
HSV / HSBhsv(270.3, 66.5%, 67.8%)
CMYK32.9%, 66.5%, 0%, 32.2%≈naive device-independent conversion; real print needs an ICC profile
24-bit integer7,617,197
CSS custom property--colour: #743AAD;

Brightness & contrast

Relative luminance0.09756WCAG 2.x, 0 is black and 1 is white
Perceived brightness97 of 255ITU-R BT.601 weighting
Light or darkDark
Best text colour on this backgroundWhitecontrast 7.12:1
Contrast with white7.12:1WCAG normal text: AAA
Contrast with black2.95:1WCAG normal text: Fail
Greyscale equivalent#4F4F4F
Inverted#8BC552

Colour vision & accessibility

Normal visionProtanopiaDeuteranopiaTritanopia
Protanopia#0057B1no red cones; affects about 1% of men; ΔE 33.3 from the original
Deuteranopia#1058ABno green cones; the most common form, about 1% of men; ΔE 35.7 from the original
Tritanopia#69536Eno blue cones; rare, and affects men and women equally; ΔE 51.7 from the original
Distinguishable without hueShifts in lightness toonever rely on hue alone to carry meaning
Contrast with white, large text7.12:1WCAG large text: AAA
Contrast with black, large text2.95:1WCAG large text: Fail

Named colours

Rebecca purple · ΔE 7.9Slate blue · ΔE 15.1Indigo · ΔE 17.5Medium orchid · ΔE 20.5Dark orchid · ΔE 20.5Medium purple · ΔE 20.6
Nearest named CSS colourRebecca purple (#663399)ΔE 7.89, clearly different but related
Hue familyviolet
CSS keyword usableNo exact keyword

Colour harmonies

base+30°+90°+120°+180°+210°+240°+270°+330°
Complementary#73AD3A
Analogous#3A3AAD, #AD3AAD
Triadic#AD743A, #3AAD74
Split complementary#ADAD3A, #3AAD3A
Tetradic#AD3A3A, #73AD3A, #3AADAD

Tints, shades & saturation

+40%+30%+20%+10%base-10%-20%-30%-40%
Lighter +40%#DAC7EC
Lighter +30%#C0A1DF
Lighter +20%#A77AD3
Lighter +10%#8D54C6
Darker −10%#5A2D87
Darker −20%#412061
Darker −30%#27143A
Darker −40%#0E0714
More saturated +25%#741DCA
Less saturated −25%#745790

Channel breakdown

R116
G58
B173
Red116 (45.5%)
Green58 (22.7%)
Blue173 (67.8%)
Hue270.26°
Saturation (HSL)49.78%
Lightness45.29%
Dominant channelBlue
Hex per channelR 74 · G 3A · B AD

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Every value on this page was computed from “743aad” by Nerdulator’s colour engine. Nothing here was retrieved from a database of answers or written by a model.