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Colour

#9700AD

  • #9700AD
  • Magenta
  • Dark
  • Nearest: Dark orchid

#9700AD is a magenta with RGB values 151, 0, 173 and HSL 292°, 100%, 34%. It is a dark colour, so white text on it reaches 7.2:1 contrast (AAA for normal text). The nearest named colour is Dark orchid.

Colour values

#9700AD#9700AD
HEX#9700AD
RGBrgb(151, 0, 173)
RGB (0–1)0.5922, 0, 0.6784
RGB percentages59.2%, 0%, 67.8%
HSLhsl(292.4, 100%, 33.9%)
HSV / HSBhsv(292.4, 100%, 67.8%)
CMYK12.7%, 100%, 0%, 32.2%≈naive device-independent conversion; real print needs an ICC profile
24-bit integer9,896,109
CSS custom property--colour: #9700AD;

Brightness & contrast

Relative luminance0.09596WCAG 2.x, 0 is black and 1 is white
Perceived brightness101.1 of 255ITU-R BT.601 weighting
Light or darkDark
Best text colour on this backgroundWhitecontrast 7.19:1
Contrast with white7.19:1WCAG normal text: AAA
Contrast with black2.92:1WCAG normal text: Fail
Greyscale equivalent#2D2D2D
Inverted#68FF52

Colour vision & accessibility

Normal visionProtanopiaDeuteranopiaTritanopia
Protanopia#004EB1no red cones; affects about 1% of men; ΔE 50.1 from the original
Deuteranopia#255CAAno green cones; the most common form, about 1% of men; ΔE 59.7 from the original
Tritanopia#983664no blue cones; rare, and affects men and women equally; ΔE 52.8 from the original
Distinguishable without hueShifts in lightness toonever rely on hue alone to carry meaning
Contrast with white, large text7.19:1WCAG large text: AAA
Contrast with black, large text2.92:1WCAG large text: Fail

Named colours

Dark orchid · ΔE 11.3Dark magenta · ΔE 15.9Dark violet · ΔE 19.6Medium orchid · ΔE 20.3Purple · ΔE 20.4Blue violet · ΔE 23.3
Nearest named CSS colourDark orchid (#9932CC)ΔE 11.29, a distinctly different colour
Hue familymagenta
CSS keyword usableNo exact keyword

Colour harmonies

base+30°+90°+120°+180°+210°+240°+270°+330°
Complementary#16AD00
Analogous#4100AD, #AD006C
Triadic#AD9700, #00AD97
Split complementary#6DAD00, #00AD40
Tetradic#AD4000, #16AD00, #006CAD

Tints, shades & saturation

+40%+30%+20%+10%base-10%-20%-30%-40%
Lighter +40%#EE7AFF
Lighter +30%#E847FF
Lighter +20%#E114FF
Lighter +10%#C400E0
Darker −10%#6A007A
Darker −20%#3E0047
Darker −30%#110014
Darker −40%#000000
More saturated +25%#9700AD
Less saturated −25%#871697

Channel breakdown

R151
G0
B173
Red151 (59.2%)
Green0 (0%)
Blue173 (67.8%)
Hue292.37°
Saturation (HSL)100%
Lightness33.92%
Dominant channelBlue
Hex per channelR 97 · G 00 · B AD

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Every value on this page was computed from “9700ad” by Nerdulator’s colour engine. Nothing here was retrieved from a database of answers or written by a model.