Recognised as Colour
#AD101F
- #AD101F
- Red
- Dark
- Nearest: Firebrick
#AD101F is a red with RGB values 173, 16, 31 and HSL 354°, 83%, 37%. It is a dark colour, so white text on it reaches 7.3:1 contrast (AAA for normal text). The nearest named colour is Firebrick.
Colour values
#AD101F#AD101F
HEX#AD101F
RGBrgb(173, 16, 31)
RGB (0–1)0.6784, 0.0627, 0.1216
RGB percentages67.8%, 6.3%, 12.2%
HSLhsl(354.3, 83.1%, 37.1%)
HSV / HSBhsv(354.3, 90.8%, 67.8%)
CMYK0%, 90.8%, 82.1%, 32.2%≈naive device-independent conversion; real print needs an ICC profile
24-bit integer11,341,855
CSS custom property--colour: #AD101F;
Brightness & contrast
Relative luminance0.09354WCAG 2.x, 0 is black and 1 is white
Perceived brightness96 of 255ITU-R BT.601 weighting
Light or darkDark
Best text colour on this backgroundWhitecontrast 7.32:1
Contrast with white7.32:1WCAG normal text: AAA
Contrast with black2.87:1WCAG normal text: Fail
Greyscale equivalent#323232
Inverted#52EFE0
Colour vision & accessibility
Distinguishable without hueShifts in lightness toonever rely on hue alone to carry meaning
Contrast with white, large text7.32:1WCAG large text: AAA
Contrast with black, large text2.87:1WCAG large text: Fail
Named colours
Hue familyred
CSS keyword usableNo exact keyword
Colour harmonies
Complementary#10AD9E
Analogous#AD106E, #AD4F10
Triadic#1FAD10, #101FAD
Split complementary#10AD4F, #106EAD
Tetradic#6EAD10, #10AD9E, #4F10AD
Tints, shades & saturation
Channel breakdown
R173
G16
B31
Red173 (67.8%)
Green16 (6.3%)
Blue31 (12.2%)
Hue354.27°
Saturation (HSL)83.07%
Lightness37.06%
Dominant channelRed
Hex per channelR AD · G 10 · B 1F
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