Colour

#AD4488

#AD4488
Magenta
Dark
Nearest: Medium violet red

#AD4488 is a magenta with RGB values 173, 68, 136 and HSL 321°, 44%, 47%. It is a dark colour, so white text on it reaches 5.3:1 contrast (AA for normal text). The nearest named colour is Medium violet red.

Colour values

#AD4488#AD4488

HEX#AD4488

RGBrgb(173, 68, 136)

RGB (0–1)0.6784, 0.2667, 0.5333

RGB percentages67.8%, 26.7%, 53.3%

HSLhsl(321.1, 43.6%, 47.3%)

HSV / HSBhsv(321.1, 60.7%, 67.8%)

CMYK0%, 60.7%, 21.4%, 32.2%≈naive device-independent conversion; real print needs an ICC profile

24-bit integer11,355,272

CSS custom property--colour: #AD4488;

Brightness & contrast

Relative luminance0.14796WCAG 2.x, 0 is black and 1 is white

Perceived brightness117.4 of 255ITU-R BT.601 weighting

Light or darkDark

Best text colour on this backgroundWhitecontrast 5.3:1

Contrast with white5.3:1WCAG normal text: AA

Contrast with black3.96:1WCAG normal text: Fail

Greyscale equivalent#5F5F5F

Inverted#52BB77

Colour vision & accessibility

Normal vision Protanopia Deuteranopia Tritanopia

Protanopia#4D608Ano red cones; affects about 1% of men; ΔE 47 from the original

Deuteranopia#6B7285no green cones; the most common form, about 1% of men; ΔE 49.1 from the original

Tritanopia#B74460no blue cones; rare, and affects men and women equally; ΔE 25.2 from the original

Distinguishable without hueShifts in lightness toonever rely on hue alone to carry meaning

Contrast with white, large text5.3:1WCAG large text: AAA

Contrast with black, large text3.96:1WCAG large text: AA

Named colours

Medium violet red · ΔE 20.6 Pale violetred · ΔE 23.3 Hot pink · ΔE 25.1 Orchid · ΔE 25.5 Purple · ΔE 26.7 Dark magenta · ΔE 28.3

Nearest named CSS colourMedium violet red (#C71585)ΔE 20.6, a distinctly different colour

Hue familymagenta

CSS keyword usableNo exact keyword

Colour harmonies

base +30°+90°+120°+180°+210°+240°+270°+330°

Complementary#44AD69

Analogous#9D44AD, #AD4454

Triadic#88AD44, #4488AD

Split complementary#53AD44, #44AD9D

Tetradic#AD9E44, #44AD69, #4454AD

Tints, shades & saturation

+40%+30%+20%+10%base -10%-20%-30%-40%

Lighter +40%#EDD0E3

Lighter +30%#DEACCC

Lighter +20%#D087B6

Lighter +10%#C163A0

Darker −10%#88366B

Darker −20%#64274E

Darker −30%#3F1932

Darker −40%#1B0A15

More saturated +25%#CB2691

Less saturated −25%#8F627F

Channel breakdown

R173

G68

B136

Red173 (67.8%)

Green68 (26.7%)

Blue136 (53.3%)

Hue321.14°

Saturation (HSL)43.57%

Lightness47.25%

Dominant channelRed

Hex per channelR AD · G 44 · B 88

Keep nerding

Every link below is a page Nerdulator can generate from what it already knows about this value.

#AD4488

Colour values

Brightness & contrast

Colour vision & accessibility

Named colours

Colour harmonies

Tints, shades & saturation

Channel breakdown

Keep nerding

Harmonies

Lighter and darker

Similar named colours

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