Recognised as Colour
#BD404B
- #BD404B
- Red
- Dark
- Nearest: Indian red
#BD404B is a red with RGB values 189, 64, 75 and HSL 355°, 49%, 50%. It is a dark colour, so white text on it reaches 5.3:1 contrast (AA for normal text). The nearest named colour is Indian red.
Colour values
#BD404B#BD404B
HEX#BD404B
RGBrgb(189, 64, 75)
RGB (0–1)0.7412, 0.251, 0.2941
RGB percentages74.1%, 25.1%, 29.4%
HSLhsl(354.7, 49.4%, 49.6%)
HSV / HSBhsv(354.7, 66.1%, 74.1%)
CMYK0%, 66.1%, 60.3%, 25.9%≈naive device-independent conversion; real print needs an ICC profile
24-bit integer12,402,763
CSS custom property--colour: #BD404B;
Brightness & contrast
Relative luminance0.14994WCAG 2.x, 0 is black and 1 is white
Perceived brightness117.2 of 255ITU-R BT.601 weighting
Light or darkDark
Best text colour on this backgroundWhitecontrast 5.25:1
Contrast with white5.25:1WCAG normal text: AA
Contrast with black4:1WCAG normal text: Fail
Greyscale equivalent#5B5B5B
Inverted#42BFB4
Colour vision & accessibility
Distinguishable without hueShifts in lightness toonever rely on hue alone to carry meaning
Contrast with white, large text5.25:1WCAG large text: AAA
Contrast with black, large text4:1WCAG large text: AA
Named colours
Hue familyred
CSS keyword usableNo exact keyword
Colour harmonies
Complementary#40BDB2
Analogous#BD4089, #BD7440
Triadic#4BBD40, #404BBD
Split complementary#40BD74, #4089BD
Tetradic#89BD40, #40BDB2, #7440BD
Tints, shades & saturation
Channel breakdown
R189
G64
B75
Red189 (74.1%)
Green64 (25.1%)
Blue75 (29.4%)
Hue354.72°
Saturation (HSL)49.41%
Lightness49.61%
Dominant channelRed
Hex per channelR BD · G 40 · B 4B
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Harmonies
Similar named colours
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